An Austin Advertising Agency for Aspirational Brands
Is your brand ready to grow, stuck in a rut, or a little unsure of what to do next? Redroc Austin has been helping local and national companies build their brands and their businesses for over 25 years. Let us help your brand with creativity, science, and common sense.
Schedule A Consultation
Who we are
What we do
Why we do it
We do great work for good people
At Redroc, we always strive to produce great work, whether it’s client strategy, creative projects, or media plans. By Good People, we mean our client partners who care about the products or services they produce, the customers they serve, their employees, and even their agency.
Insights + Learnings
Event Marketing: Where to Start
Before you jump into all the nitty-gritty details of a full-blown marketing plan, take a step back and make sure you have a solid foundation to start with.
Pitfalls of Buying Your Own Media
It’s easy to believe that buying your own media might be the right choice, and that anyone can contact a station to purchase a TV or radio schedule.
The Right Way to Create a Marketing Budget
Budgets are based on a percentage of your annual or event sales goal. It is an estimate of where you want to be, not where you were last year.
Direct Response Marketing + Branding
Our recommendation is to focus 100% on direct response, PLUS 20% on branding. We’re shooting for 120%.
3 Ways to Take Your Motion GFX to the Next Level
With the heightened demand from clients for motion graphics, more and more creatives are turning to After Effects as the next Adobe Suite program to add to their toolbelt.
Using Mobile IDs for Targeted Digital Marketing
We can even go back in time and gather IDs that were at a location at a specific date and time. We are time-traveling to find our advertisers’ best potential customers.
How to Maintain Work/Life Balance When Working Remotely
The pros of working remotely heavily outweigh the cons, it unfortunately doesn’t eliminate burnout completely, and it can be challenging to maintain a work/life balance when working from home.
Come see us at the NAFDMA Convention
Redroc Austin is excited to be a part of the 2024 NAFDMA Agritourism Convention & Expo in Boston! Visit us at Booth #324 to find out why we are the Event & Entertainment Marketing Powerhouse.
Twin Liquors: Inside An Austin Empire
We take great pride in our partnership with Twin Liquors and are thrilled to see them highlighted in the Austin Business Journal’s Icons series. This series spotlights local brands that contribute to the essence of our city.
Matt celebrates 7-years at Redroc
From his early days as a digital media buyer to his current role at the helm of the media division, Matt has been a driving force behind the department’s success!