We are Event Marketing Experts
To have a successful event, you need effective event marketing before, during, and after with the right content, creative, media, website, and social outreach. Redroc Austin event marketing agency uses highly effective digital tools, social media, traditional and digital media, and PR to make sure we build anticipation and engagement with your attendees and exhibitors. We build branded events that grow year after year, and frankly, we know how to put butts in seats! Our Capabilities have successfully promoted thousands of events in many categories. Learn how Redroc can help you do more to make your events thrive.
Schedule a Consultation
Talk soon!
Event Marketing Capabilities
We get ’em in the door
Through a variety of creative work, digital content, media strategies, and tactics, Redroc has helped promote thousands of events of all types. Our experienced team of event marketing experts specializes in holiday shows, consumer shows, concerts, sporting events, home and garden shows, seasonal events, haunted houses, and more.
Strategic Consulting
We know that complete event marketing requires smart tactics before, during, and after the event. We’re true partners and strategize with our clients on what kinds of events to host, types of artists to feature, media budgeting, and many other factors that help build successful events.
Media & Advertising
Redroc Austin is likely the most experienced event media and advertising firm you’ll meet. We have placed millions of dollars in paid media of all types to drive event attendance. This includes traditional media like billboards and radio as well as the most technical programmatic digital media available.
Web Sites and Ticketing
Your website is the foundation of your event’s marketing platform. We will strategically plan, design, and develop a brand-new website or modify your existing site. Redroc builds websites that specialize in driving ticket purchases and can easily tie in user-friendly ticketing services.
Creative That Works
Redroc is a full-service creative firm that excels in branding. We help build a unique identity for your event that will make it popular and memorable for years. Logos, web, design, audio, video, social, even costumes and environmental aspects are just some of the creative services we offer.
Social Media
From organic social media management and community management to paid social advertising, our social media team manages campaigns for thousands of events using Facebook, Instagram, LinkedIn, TikTok, Snapchat, YouTube, and Pinterest.
PR Management
Redroc is not a PR firm. However, we will research, hire, and manage local PR firms for your events. Our team knows how to find the right firm, give them the ideas and assets they need, and hold them accountable to drive press for events.
Industry Experience
Categories of Expertise
Event marketing is multifaceted, and Redroc has a great deal of experience and expertise in a wide variety of event marketing areas:
Consumer Shows
Home & Garden Shows
RV Shows
Craft Shows
Paracons
Conventions
Seasonal Attractions
Haunted Houses
Christmas Shows
Light Shows
Hayrides
Pumpkin Patches
Fall Festivals
Mediterranean Festival
Spring Festivals
Family Farms
Shopping Events
Sporting Events
Round Rock Express
MMA Fighting
Texas Rangers Big League Weekend
USA Rugby
National Fastpitch Softball
Minor League Hockey
MotoGP
Austin Ice Bats
Concerts
Concert Series
C3/Live Nation
Carlos’N Charlie’s Beach Parties
These guys know their sh*t!
What else can I say? They’ve created a movement in
haunted house marketing unlike anything this
industry has seen.
Owner
Services
Nothing is off limits if it can help the success of your show or event.
Redoc is a full-service marketing agency and has a thorough arsenal of tactics and strategies designed to successfully promote your event. We’re always trying to out-perform ourselves as new marketing ideas and technologies become available. Selling tickets is our goal! A sampling of our services include:
STRATEGY
BUDGETING
WEB DESIGN
CREATIVE SERVICES
VIDEOGRAPHY & PHOTOGRAPHY
SOCIAL MEDIA MANAGEMENT
TRADITIONAL ADVERTISING
DIGITAL ADVERTISING
SEARCH MARKETING
PR MANAGEMENT
INFLUENCER MANAGEMENT
EMAIL MARKETING
7 Floors of Success
01
The Challenge
Resurrecting Cleveland’s Legendary Haunted Event.
With shrinking attendance for the past couple of years, 7 Floors of Hell was struggling to capture, and re-capture, the Halloween market in Cleveland, Ohio.
Redroc-FearWorm was tasked with a complete re-branding of the Cleveland, OH Halloween event: from the logo, to the website, a social media overhaul as well as management of their complete media buy.
02
Our approach
Re-introduce 7 Floors of Hell to the market with a brand new look that reflects the vision of it’s new ownership.
- Produce higher quality brand assets: logos, videos, and graphics
- Re-haul the clients website to be more user friendly
- Increase the websites SEO value and prep it for AI search
- Better target advertising and content
- Grow a highly segmented email and SMS list
03
The Results
Results To Die For.
By the end of the Halloween season we had managed to double the 7 Floors of Hell attendance numbers and more than double revenue.
Our takeaway here is simple: when your full marketing funnel is executed correctly, and the stars fully align, success will follow. Redroc-FearWorm has a near perfect track record of success when we are able to manage and produce every part of your marketing. From creative assets to media buying – don’t leave success of your haunted event to chance.
The Redroc-FearWorm team are friendly, they are professional, they are timely, they are hard workers, and most importantly, they are the REAL DEAL.
Owner
Insights + Learnings
Marketing in the Age of Scroll Culture
Learn how to market in the age of scroll culture with key takeaways on attention, content, and storytelling.
The Generational Puzzle
Discover how to master multi-generational marketing. Learn strategies to engage Boomers, Millennials, Gen Z, and Gen Alpha with one flexible brand approach that drives audience engagement and keeps your messaging consistent.
From Feed to Front Gate: Marketing Funnels That Fill Attractions
Learn how the modern marketing funnel drives attendance for attractions. From awareness to ticket sales, discover how to guide guests from feed to front gate.